From November 26th to 28th, the “2011 China FAW Marketing Service Skills Contest†finals rang in drums in Changchun. 48 sales consultants and 48 service advisors from four independent brands launched in the finals. Fierce competition. After the competition between the promotion and the hegemony competitions, the Golden Eagle Sales Consultant Award and the Golden Eagle Service Consultant Award were selected. Xu Xianping, general manager of FAW Group Corporation, attended the ceremony and presented awards to the winners. The leaders of each functional department and brand company of FAW Group Company and representatives of dealers where the contestants are participating attended the award ceremony.
According to reports, in order to implement China FAW sales and service business standards, the marketing management department of FAW Group began planning "2011 China FAW Marketing Skills Contest" in March this year. In July, FAW Cars, Tianjin FAW Xiali, FAW Jiefang and FAW Jilin were organized. The training of seed instructors for sales consultants and service consultants of four independent brand dealers of autos, and 150 companies of each independent brand distributor participated in the training. In August, trained lecturers returned to the store for training. Other non-trained distribution stores learned through the online system uploaded by the Group's marketing management department, and the number of online learning reached more than 6,000.
FAW Group hopes that through this competition, FAW Marketing and Service System can reflect China FAW 's brand strategy of “Quality, Technology, and Innovation†and pursue “standard, professional, and more exquisite†to create greater value for users.
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